Columbia, MO – Stephens College Athletics announced a new partnership with Influxer, becoming an official collaborator in the name, image and likeness space for Stars student-athletes.

Founded in Dallas, Texas in 2022, Influxer was created to connect student-athletes with the resources needed to succeed in the evolving NIL landscape. The company currently works with more than 44,000 student-athletes across over 400 universities nationwide, providing opportunities to sell personalized merchandise featuring officially licensed school branding.

Through the partnership, Stephens student-athletes will have access to their own personalized online store, allowing fans to purchase customized apparel and merchandise. Each design is approved by the college and will be available across individual athlete stores, with items including shirts, sweatshirts, jerseys, hats, and more. New products and designs will continue to be introduced throughout the year.

In addition to merchandise opportunities, Influxer emphasizes education and professional development. Student-athletes will have access to free one-on-one coaching sessions covering topics such as social media strategy, financial literacy, contract evaluation, and personal branding. The company also offers internship opportunities in areas like marketing, graphic design, and business operations to help student-athletes gain real-world experience.

Stephens College Athletics sees the partnership as an important step in enhancing the student-athlete experience and preparing them for success beyond competition.

Visit https://influxermerch.com/colleges/stephens-college to shop your favorite Stars athletes.